Encounter Solutions website & brochure
Client:
Encounter Solutions.
Encounter Solutions enables governments, landowners, rural businesses and communities to optimise the way they manage natural resources by delivering affordable wireless sensor networks and applications across rural and remote landscapes.
Project:
I was asked to design a brochure and a website to assist in the launch of their products for an overseas market.
boomo – promotion material
Client:
boomo is a mobile phone app developed for sports clubs and schools to help them fundraise. boomo enables sports clubs and schools to become more sustainable by earning regular, ongoing revenue from advertisers.
Project:
I was asked to design promotion material for boomo such as an information leaflet and an exclusive premium partner pack folder.
AR & Associates Rebranding
Client:
AR & Associates
Project:
AR Civil had outgrown their name as they were no longer only dealing with civil engineering. The new name is AR & Associates and the company now has Civil, Environment and Planning among their services. Their old logo had served them well for over a decade but it was now time for an update.
One criteria was to keep the snowflake from the old logo. I carefully stylised the snowflake to make it less ‘snow like’ and more technical looking and linked to their core business. The bars represent the three areas of expertise, Civil, Environment and Planning. In most of their projects all three services are interlinked and this is illustrated with the semi transparency in the bars where they all meet. The three bars also also represent the X, Y Z cordinates used in engineering.
Waterforce/SCADAFarm app design
Client:
WaterForce/SCADAFarm
SCADAfarm is a modular, integrated control and monitoring system that allows farmers to control, monitor, and datalog key aspects of the farm’s operation. SCADAfarm is designed to work with the farm’s existing control systems, such as irrigation and pump controllers.
Project:
I was asked to redesign their control panel for their app, to make it user friendly with moving information graphics that would give the farmer instant information about the irrigation system.
HealthLink
Client:
HealthLink
HealthLink provides a computer communications system that links the information technology systems of more than 10,000 medical organisations across Australia, New Zealand, the Pacific Island nations and Canada.
Project:
I was asked to design communication material such as brochures, displays and advertisements for HealthLink’s various products.
Logo Design – Various clients
I don not have a ’one fits all’ recipe for creating a logo as the nature visaul language vary so much from business to business. An effective logo is distinctive, appropriate, practical, graphic, simple in form and conveys an intended message. Extensive reasearch in to the market and the industries compeditors is a vital part of the process in creating a successful logo.
MGE – Brand Guidelines
Client: MGE NewZealand.
Project:
As the company had an arrey of different logos it was necesary to tidy up their brand and create one logo with brand guidelines to follow.
McKay News Magazine
Client: McKay Electrical
Project:
I was asked to design an internal news magazine for McKay Electrical to keep the employees updated with the latest news and happenings within the company.
Kings School Website
Client: Kings School in Remuera
Project:
While working for Graphic Design Council I had the task of designing a new website for Kings School in Remuera.
Kings School wanted a website that would differ from most other primary school websites. Even with the large amount of information nedded on school websites they still wanted a website that is clear and uncluttered. The solution was to separate information for those who are thinking of applying for a place at the school and from the information for those who are already enrolled. This enbled a clean and spacious design.
S.H.E – Logo design and naming
Client:
Dermal International NZ / S.H.E Skin Health Experts
Project:
Dermal International NZ is the main supplier of Dermalogica products in NZ.
They needed to create their own parent brand to be able to expand the business and enable them to take on and manage other alternative skincare brands.
My task was to design a logo with a suitable name. The new brand needed to be modern, fresh yet feminine. It should also hightlight that they are experts in their field.
S.H.E – Skin Health Experts
Juicy Onion
Client: Juicy Onion Marketing
Project and execution:
Juicy Onion asked me to design a no frills clean logo that conveys their message.
The idea behind Juicy Onion Marketing’s logo is peeling away the layers of information until you get to the very core business of each client.
The logo’s icon also suggests a target board, which is key for all marketing, to find the right solution to get through to the target auadience.
Hot Plate
Client: Myself
Project and execution:
Getting my own idea on the market. I came up with a quick and easy way to heat plates for better tasting dinners. I invented a plate warmer called Hot Plate.
As well as designing the product itself, I did the branding, designed the packaging, website and marketing material for launching Hot Plate. I set up production in a factory in Estonia and Hot Plate is now selling in 22 selected design and kitchen shops around Sweden.
